Purchased lists allowed

Realtor email list + Smartlead

Cold-email at scale with unlimited mailboxes and an agency-friendly white label.

The terms-of-service reality: Smartlead, like Instantly, exists for cold outreach — importing external B2B lists is the intended use. CASL compliance for Canadian recipients is on you.

Smartlead has native support too: after checkout you can push the list straight into a Smartlead campaign from the success page — one click, custom fields mapped. Its per-lead fields and subsequences pair well with segmented purchases: one campaign per city or brokerage, and the fields do the personalizing.

Step by step in Smartlead

1
Create the campaign
Campaigns → Create Campaign → name it after the segment you bought (e.g. "Toronto RE/MAX").
2
Upload the CSV
The first step of campaign setup is lead import — drop the AgentRoster CSV straight in.
3
Map the fields
Email → Email. Map Name, Brokerage and City to custom fields; Smartlead auto-detects headers, so ours usually map with one click.
4
Personalize with the fields
Use {{Brokerage}} and {{City}} in your opener. With a premium CSV, gate your best offer to {{Producer_Tier}} = Top Producer.
5
Ramp sending
Use Smartlead's warmup on every mailbox and cap 25/day/inbox for the first two weeks.

Column mapping

Our CSV headers → where they go in Smartlead.

AgentRoster column Smartlead Note
Email Email required
Name Custom field: Name
Brokerage Custom field: Brokerage best personalization field
City Custom field: City
Region Custom field: Region useful for reply routing
Deliverability & CASL notes

Separate sending domain, warmup on, 25/day/inbox to start. Smartlead's ESP-matching (send Outlook→Outlook, Gmail→Gmail) measurably helps with realtor inboxes, which skew Gmail and franchise Google Workspace. Realtor business emails fall under CASL's business-contact provisions when your message relates to their business — identify yourself, include an unsubscribe path, and honour it.

Questions

Does Smartlead allow purchased lead lists?

Yes — Smartlead is a cold-outreach platform and importing external lists is its normal workflow. As with any tool, the anti-spam laws of your recipients (CASL for Canadian realtors) still apply to you as the sender.

How do I import a realtor list into Smartlead?

Campaign setup starts with lead import: upload the AgentRoster CSV, confirm the auto-detected header mapping, and map Brokerage/City to custom fields for personalization.

Other tools

InstantlyWoodpeckerlemlistGoHighLevelClayGoogle Sheets All guides →

Get the list, then import it into Smartlead

47,058 verified Canadian realtor emails. Filter by city, brokerage or top producers — from $19, instant CSV.

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