Data report · updated July 2026

The Canadian Realtor Market Report

Canada has roughly 160,000 REALTORS® (CREA, 2026). We maintain verified emails for 47,058 of them across the five largest national brokerage networks — so we can show what that market actually looks like: who dominates, and where the gaps are.

78.1%

of Canadian realtors don't have their own website

Just 10,310 of 47,058 agents (21.9%) run a custom website — the rest rely on a brokerage profile page. For anyone selling web, marketing or lead-gen to agents, that's the opening.

Brokerage market share

Share of verified-email agents across the five largest national brokerage networks in our data.

Royal LePage 34.6% · 16,275
RE/MAX 20.5% · 9,647
Century 21 20.2% · 9,509
Right at Home 13.7% · 6,428
Sutton 11% · 5,199

What's in the data

Verified emails
47,058
every row deliverable
Have a direct phone
89.4%
42,070 agents
Own a website
21.9%
10,310 agents
Top producers
10.9%
5,113 award winners

Where the website gap is widest

Major markets with the lowest share of agents running their own website — the biggest opportunity for web & marketing services.

Region Agents Own a website
Greater Montreal 1,968 7.6%
Peel 5,465 12.3%
Toronto 6,550 14.5%
Central-Kawarthas 365 14.8%
Halton 2,309 19.4%
York 5,008 20.1%
Fraser Valley 613 20.7%
Manitoba 847 22.3%
Calgary 1,493 25.7%
Edmonton 1,113 26.4%

Methodology

Figures are compiled from the public agent rosters of Canada's five largest national brokerage networks — Royal LePage, Century 21, RE/MAX, Right at Home and Sutton — deduplicated by email and refreshed weekly. Every counted agent has a verified, deliverable email. "Own a website" counts agents on a custom personal domain rather than only a brokerage profile page. National REALTOR® membership (~160,000) is per CREA, 2026.

Cite this report

AgentRoster, Canadian Realtor Market Report 2026. Available at agentroster.ca/realtor-market-report. Free to reference with a link back.

Put this data to work

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